When using concealer to cover any scars, redness, or imperfections on your face, it’s always good to pick the same color as your skin tone. If you pick a color that’s too dark or too light for your skin tone it looks really fake. Also, when applying it, never cake it on. Always start with small amounts and blend it in. Keep it natural. A good company to buy concealer from is Loreal Paris True Match. It has many different skin tone colors to choose from and they even have their own mobile app where you can find out what your skin tone is. Here are the questions they ask to figure out what skin tone you are:
1. How does your skin react to sun exposure?
2. Look at the inside of your wrist. What color are your veins?
3. What color combinations do you get the most compliments in?
4. Do you look best in silver or gold jewelry?
5. What is your natural hair color?
6. What color are your eyes?
7. How do you define your skin tone?
And later on number eight they ask you to choose from the skin tones they gave you and you choose which one best matches yours. After this, they give you the name of the color and which celebrity matches your skin tone. I hope this helps for people who are trying to find the perfect concealer for their skin. Here’s a video that may help you which I do not own: